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Salman Khan's Bajrangi Bhaijaan beats Aamir Khan's 3 Idiots to set new TV record

Himesh Mankad | Updated on: 24 October 2015, 10:41 IST

Salman Khan's Bajrangi Bhaijaan premiered on Star Gold and Star Gold HD on 11 October.

The film has shattered all television rating records by a huge margin. Upon its world television premiere, Bajrani Bhaijaan received a television rating of 15.5. The previous record, of 10.9 TRP was held by the Aamir Khan-starrer 3 Idiots.

The marketing team of Star Gold held a massive promotional campaign for the television premiere of Bajrangi Bhaijaan. And the efforts seem to have paid off.

Bajrangi Bhaijaan Highest TRP

Top 7 world television premiere TRP's:

  • Bajrangi Bhaijaan (2015) - 15.5
  • 3 Idiots (2009) -10.9
  • Bodyguard (2011) - 10.3
  • Chennai Express (2013) - 9.5
  • Dabangg (2010) - 9.2
  • Singham (2011) - 8.7
  • Ghajini (2008) - 8.0

The satellite rights of Bajrangi Bhaijaan were acquired by the Star Network as a part of their Rs 500 crore deal with Salman Khan.

The film, starring Salman Khan, Kareena Kapoor, Harshaali Malhotra and Nawazuddin Siddiqui, released on 17 July 2015. The Kabir Khan-directorial raked in close to Rs 320 crore at the Indian Box Office and about $28 million overseas.

First published: 24 October 2015, 10:41 IST
 
Himesh Mankad @himeshmankad

Himesh Mankad is an entertainment journalist who has a B.Com degree from Narsee Monjee College, Mumbai. He prefers covering Bollywood and loves good stories and music. When not watching movies, he can be found on a cricket field strutting his stuff.

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