Eros releases Blazing Bajirao trailer; promotions heat up as the film clashes with Dilwale

When you decide to clash with a Shah Rukh Khan - Kajol film directed by Rohit Shetty, you have to ensure that you don't mess up with film promotions ahead of its release. Bajirao Mastani, produced by Eros International is Sanjay Leela Bhansali's dream project.

The makers came up with a teaser of a Bajirao Mastani along with Salman's Bajrangi Bhaijaan which received a lot of appreciation. Now, Eros along with Sanjay Leela Bhansali are all set to come up with an animated series of episodes - Blazing Bajirao on YouTube, a animated film introducing the characters from Bajirao Mastani.

The web series will set the base for Bajirao Mastani, while it seems the main intent is to create excitement around the film's theme. The web series will be aired on YouTube and official website of Eros from September. If sources are to be believed, Eros has planned a massive promotional campaign for Bajirao Mastani to ensure that the film is off to a flying start at box-office despite clash with Dilwale.

The epic love story of the warrior stars Deepika Padukone, Ranveer Singh and Priyanka Chopra.

The film releases on 18 December 2015.