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Meet the woman who stood atop Burj Khalifa in viral Emirates advertisement

Speed News Desk | Updated on: 11 August 2021, 16:00 IST
Nicole Smith-Ludvik

The Emirates is trending globally after the airline put out a new advertisement which displays a woman standing atop the world’s tallest building Burj Khalifa in Dubai.

The woman in the viral video is identified as Nicole Smith-Ludvik, who is a professional skydiving instructor. In the ad, which is being viewed by many around the world, Nicole plays a part of an Emirates cabin crew member.


Nicole can be seen donning the airline’s uniform and catching a message board that read, “Moving the UAE to the UK Amber list has made us feel on top of the world. Fly Emirates. Fly better.”

Checkout the video:

 

As the camera moves, the woman can be seen on top of the tallest building in the world at a height of 828 metres above the surface.

Furthermore, Nicole also put out the commercial on her official Instagram handle, saying, “This is, without a doubt, one of the most amazing and exciting stunts I've ever done. A big shout out to Emirates Airlines for your creative marketing idea! It was a pleasure being a part of the team!”

Nicole Smith Ludvik is a “traveller, skydiver, yoga instructor, hiker and adventurer” as described on her Instagram bio. Emirates has also shared a short video showing how the ad was recorded “on top of the world.” Emirates made sure that the viral advertisement was made without any green screen or special effects.

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First published: 11 August 2021, 16:00 IST