Salman Khan's Sultan and Shah Rukh Khan's Fan have one thing in common - Yash Raj Films. As the production house gears up to release two of the year's biggest films, the marketing team is working to ensure best possible promotional campaign.
While SRK's Fan is slated to release on 15 April 2016, Salman Khan's Sultan is slated for an Eid 2016 release. The promotions for Fan have started in full swing with YRF having launched two teasers introducing Aryan Khanna and Gaurav - both essayed by Shah Rukh Khan.
Now, YRF is set to release the first teaser of Salman Khan's Sultan in April. The first teaser will be attached to the prints of Fan and played across theatres in India. The teaser will be up on YouTube on 14 April 2016.
Like Salman's last outing with YRF, Ek Tha Tiger, the production house will come up with a teaser of Sultan followed by a full-fledged theatrical trailer by end of May 2016.
Interestingly, the once at odds Khans - arguably two of Bollywood's most bankable stars - have linked their films before. The trailer for Shah Rukh Khan's Christmas release, Dilwale was attached to Salman Khan's Diwali 2015 release, Prem Ratan Dhan Payo.
The two Khans will clash at the Box Office this year, with both Sultan and Raees set for an Eid release.
Watch this space for updates