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Ae Dil Hai Mushkil Box Office: Ranbir Kapoor's film rules over extended weekend!

Himesh Mankad | Updated on: 10 February 2017, 1:45 IST

Ranbir Kapoor - Anushka Sharma's Ae Dil Hai Mushkil witnessed a jump in collections on Monday by raking in Rs 17.75crore, taking the extended weekend total to Rs 53 crore.

Given its good run at the metros during the pre-Diwali weekend, the jump in collections on Monday was limited; however the film recorded a strong trend in the opening four days. It fared the best at tier one cities like Mumbai, Delhi, Pune, Bengaluru and Hyderabad to name a few.

Even the mass circuits were responsive on Monday. However, the film faced major competition from Shivaay which came into full force after the pre-Diwali lull.

Day Wise Box Office:

  • Friday: Rs 13.30 crore
  • Saturday: Rs 13.10 crore (2% drop)
  • Sunday: Rs 9.20 crore (40% drop)
  • Monday: Rs 17.75 crore (20% growth)
  • Total: Rs 53.35 crore

Although Ae Dil Hai Mushkil is a safe venture for everyone concerned due to the humongous non-theatrical revenue, it is essential for the film to rake in over Rs 100 crore to emerge a clean hit!

A Rs 10 crore plus Tuesday will ensure a steady run for the film at the Box Office. The audience word of mouth will come into picture from now on.

First published: 1 November 2016, 11:14 IST
Himesh Mankad @himeshmankad

Himesh Mankad is an entertainment journalist who has a B.Com degree from Narsee Monjee College, Mumbai. He prefers covering Bollywood and loves good stories and music. When not watching movies, he can be found on a cricket field strutting his stuff.