The team of the movie has been coming up with innovative strategies to promote their film.
After 'Radha' was launched amid the 'Sejals' of Ahmedabad, 'Beech Beech mein' was launched club crawling in Mumbai, 'Butterfly' was launched in the Punjabi frolic, the upcoming song 'Hawayein' is set to be launched at a Sundowner party in Mumbai.
The song will be launched at a beautiful location by the beach, wherein the ambience and decor are in pristine white.
SRK, who was on a family vacation in Los Angeles, has flown down to Mumbai for the song launch.
'Hawayein' is a love song and will further give us insights into the love story of Harry and Sejal.
To celebrate the essence of the song, ' Hawayein' will be launched at a Sundowner in Juhu, by the beachside at the romantic Sunset.
The romantic song will be launched by Shah Rukh, Anushka, Imtiaz Ali and Pritam.
Presented by Red Chillies Entertainment, 'Jab Harry met Sejal' is directed by Imtiaz Ali. The film is all set to release on August 4.