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Samsung acquires startup on artificial intelligence founded by Siri creators

News Agencies | Updated on: 7 February 2017, 1:21 IST

Samsung Electronics has announced that it has agreed to acquire Viv Labs Inc, the intelligent interface to everything.

Viv has developed a unique, open artificial intelligence (AI) platform that gives third-party developers the power to use and build conversational assistants and integrate a natural language-based interface into renowned applications and services.

Viv was founded by AI visionaries Dag Kittlaus, Adam Cheyer and Chris Brigham. As part of the acquisition, the founding team will work closely with Samsung's Mobile Communications business, but continue to operate independently under its existing leadership.

With Viv, Samsung will be able to unlock and offer new service experiences for its customers, including one that simplifies user interfaces, understands the context of the user and offers user the most appropriate and convenient suggestions and recommendations.

Unlike other existing services, Viv has a sophisticated natural language understanding, machine learning capabilities and strategic partnerships that will enrich a broader service ecosystem," said Injong Rhee, CTO of the Mobile Communications business at Samsung Electronics.

With the rise of Artificial Intelligence, consumers now desire an interaction with technology that is conversational, personalized and contextual an experience that fits seamlessly within their everyday lives.

Viv's platform also allows developers to teach the system how to create new applications or to use existing applications, building an open ecosystem of intelligence that is greater than the sum of its parts and gets smarter every day.

Viv's superior platform combined with Samsung's leading devices, services and global resources will help drive the next generation of AI solutions.


First published: 7 October 2016, 11:32 IST