On 6 January, Aamir Khan made news for his now three month-old remarks on intolerance when a few media houses reported that the actor had been removed as the brand ambassador of the Incredible India campaign.
However, tourism minister Mahesh Sharma later clarified the ministry's stand saying that that it was purely a contractual matter with advertising agency McCann Worldgroup and that the Rs 2.96-crore contract with the agency, which featured Khan in a film for the ministry, recently ended.
The Dangal actor has now reacted to the issue. Here is his reply-
"It has been an honour and a pleasure for me to be the Brand Ambassador for the Incredible India campaign for the past 10 years. I was happy to be of service to my country, and will always be available for it. I would like to clarify that all public service films I have done till date have all been free of any cost to me."
"It is always an honour for me to be of service of my country, and this is how it will always be. It is the prerogative of the government to decide whether they need a brand ambassador for any campaign, and if so, who that ambassador should be. I respect the decision of the government to discontinue with my services. I am sure they will take all appropriate steps to do what is best for the country. Whether I am brand ambassador or not, India will remain Incredible, and that's the way it should be."
According to media reports, a new face for the campaign might be announced next week.