After Sunny Leone, Delhi govt urges wives of SRK, Ajay, Govinda to stop them from endorsing pan masala

Four Bollywood actors have been urged by the Delhi government to refrain from endorsing pan masala products as these contain areca nuts, a potential cancer causing agent.

The request was made via letters sent to the wives of actors Ajay Devgan, Shah Rukh Khan, Arbaaz Khan and Govinda as they did not respond to the earlier requests by the Delhi health department.

"It is a humble appeal to you for encouraging Shah Rukh Khan not to participate in advertisements of pan masala in larger public health interest," said a letter written to Gauri, Shah Rukh's wife. Similar letters were written to the wives of the other three actors as well.

"Earlier, a letter was written to Shah Rukh Khan urging him not to participate in such advertisements in public interest. Nonetheless we (Delhi government) have not received any response till date nor has he plugged doing such advertisements," said the letter written to Gauri.

The letter said that even if these pan masalas do not contain tobacco or nicotine, they surely contain areca nuts (supari) and now there is scientific evidence to prove that supari does cause cancer.

Earlier, a similar letter was written to actress Sunny Leone, over her role in advertisements endorsing tobacco products and pan masala.