The theatrical trailer of Karan Johar's Ae Dil Hai Mushkil will be attached to the prints of Katrina Kaif-Sidharth Malhotra's Baar Baar Dekho, which hits the screens on 9 September.
The Karan Johar-directorial, which stars Anushka Sharma, Ranbir Kapoor, Aishwarya Rai and Fawad Khan, is a story about love and heartbreak.
Since Dharma Production is co-producing Baar Baar Dekho, the team thought it ideal to launch the theatrical trailer of Ae Dil Hai Mushkil alongside the Nitya Mehra-directorial - which includes time travel.
The trailer for Ae Dil Hai Mushkil will be launched at an event in Mumbai on 6 or 7 September. The launch will be attended by the starcast of the film. After the launch, the marketing team has planned a 40-day-long promotional campaign.
Ae Dil Hai Mushkil is scheduled to hit the big screen this Diwali alongside Ajay Devgn's Shivaay.