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Decoding Jolly LLB 2: Here’s why the Akshay Kumar film is a clean hit!

Himesh Mankad | Updated on: 23 February 2017, 12:38 IST
Akshay Kumar at Jolly LLB 2 success bash (Akshay Kumar at Jolly LLB 2 success bash)

Jolly LLB 2 is about to end its lifetime run at the Box-Office. The 13 days collection of this Akshay Kumar film stands at Rs 102.44 and the movie is expected to take a halt at collections close to Rs 112 crore.

The film is the fourth consecutive hit for Akshay Kumar as his previous three ventures i.e. Airlift, Housefull 3 and Rustom also raked in above Rs 100 crore at the ticket window. The film was produced and distributed by Fox Star Studios which has enabled them to earn a reasonable return on investment.

A major chunk of theatrical return has come from the multiplexes which resulted in a comparatively lower distributors share.

Here’s a look at economics of Jolly LLB 2:

Expense:

  • Cost of Production: Rs 65 crore (Including Akshay Kumar’s acting fees)
  • Print and Publicity: Rs 15 crore
  • Total Expense: Rs 80 crore

Income:

  • India Distribution Share: Rs 54 crore (Approx.)
  • Overseas Share: Rs 12.80 crore (Approx.)
  • Satellite Rights: Rs 35 crore (Approx.)
  • Music Rights: Rs 10 crore (Approx.)
  • Total Income: Rs 110 crore (Approx.)
  • Total Profit: Rs 30 crore
  • Return on Investment: 37.5%

Verdict: Hit

The entire profit in this case will be retained by Fox Star Studios as Akshay Kumar charged upfront acting fees for this film.

First published: 23 February 2017, 12:38 IST
 
Himesh Mankad @himeshmankad

Himesh Mankad is an entertainment journalist who has a B.Com degree from Narsee Monjee College, Mumbai. He prefers covering Bollywood and loves good stories and music. When not watching movies, he can be found on a cricket field strutting his stuff.

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