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Baar Baar Dekho: The theatrical trailer of Katrina Kaif - Sidharth Malhotra film out on 3 August

Speed News Desk | Updated on: 10 February 2017, 1:48 IST

The makers of Baar Baar Dekho opted for a rather unconventional promotional strategy by launching their first song Kaala Chashma before the theatrical trailer. The experiment worked big time for the people at Dharma and Excel Production as the song has become a digital sensation by grabbing over 15 million eye-balls on YouTube.

A week after the song's launch, the makers are ready to unveil the theatrical trailer of the much-awaited film on 3 August, 2016. The trailer will be launched at an event in Mumbai in the presence of Katrina Kaif, Sidharth Malhotra, Karan Johar and Nitya Mehra.

The film is reportedly a love story set against the unconventional backdrop of time travel. In the past, both Katrina and Sidharth have spoken highly about the film and displayed immense confidence in the content.

The movie hits the big screen on Bakri Eid i.e. 9 September, 2016.

First published: 1 August 2016, 11:09 IST